UnLtd: launch MOOD
We've been working with UnLtd to create MOOD – a range of mood enhancing teas with all proceeds going towards youth mental health programs.
Gallery
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Scope of work
Earning a place at the Christmas table.
Years of advertising has bought Coca Cola an association with Christmas. But in recent times this special family occasion has increasingly shunned the presence of the fizzy soft drink, in favor of more premium alternatives — CAPI, San Pellegrino, and other new entrants.
Our task was to design a bottle worthy of the occasion and earn a place at the Christmas table.
Inspired by the “Taste The Feeling” brand line, the limited edition bottles were designed with their context in mind, capturing the spirit and excitement of the festive season whilst elevating the specialness of the product to a table worthy centre piece. Bold patterns, embodying fun, energy and surprise, become a wrapping motif, creating a table presence and allowing the bottles to stand out in market and at events and gatherings.
The patterns are engineered to work with the challenging forms of the bottle, while also adapting to the colour palette of both the sugar and sugar-free varieties.
“We selected Maud as the only Australian design business part of our international roster of agencies out of Atlanta.”James Sommerville, VP Global Design, Coca Cola
MAUD
and Coca-Cola Earning a place at the Christmas table.
Years of advertising has bought Coca Cola an association with Christmas. But in recent times this special family occasion has increasingly shunned the presence of the fizzy soft drink, in favor of more premium alternatives — CAPI, San Pellegrino, and other new entrants.
“We selected Maud as the only Australian design business part of our international roster of agencies out of Atlanta.”
James Sommerville, VP Global Design, Coca Cola
A no-nonsense approach to organic wine.
Bill Byron Wines is a new organic venture by the Findley Estate – a large-scale, family-owned vineyard in Mudgee, NSW.
William Byron Findley, known to his mates as Bill Byron, planted the vines in 1998 with the hope of producing enough wine that his family would never go dry. The 60-hectare vineyard, one of only a handful to be Certified Organic in Australia, is now tended by his son and daughter-in-law.
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