Projects
 
 
 
About
We are a team of designers, developers, writers, producers and strategists based in Sydney and Melbourne. We’re entrusted with some of Australia’s most iconic brands including David Jones, Australia Post, Telstra, Sydney Dance Company, NIDA and Kaldor Public Art Projects.

As part of Accenture Interactive we design in detail and deliver at scale.
 

What we do

We work with people and businesses to help them in the evolution, reinvention or creation of their brand. We apply strategic thought to deliver effective design solutions across sectors at every scale.

How we do it

An enduring brand has the ability to stand the test of time whilst remaining flexible to changing consumer behaviours and market dynamics. When designed well, it forms a system of reusable elements, guided by clear rules and frameworks, coherently organised to enable the organisation to move faster and achieve a shared vision or purpose.

Selected clients

ABC
Australia Post
Bates Smart
Bill Byron Wines
Boabel
BPAY
Bruce Duyshart
Carlton & United Breweries
Coca-Cola
David Jones
Diageo
Droga5 New York
Edgeboard
Finch
Foxtel
Gang of Four
Google Zoo
Henry Wilson
Holden
InForm
IPOH
Jurlique
Matter
Kaldor Public Art Projects
Lendlease
Meanwhile

Mike and Michael
Monash University
NIDA
Nomad
NRMA Insurance
Project 49
Ringle 39
Schwartz
Sean Izzard
Single Origin
Solotel
Spa Q
State Library of NSW
Suncorp
Sydney Dance Company
The Choice Foundation
The Pool Collective
Three Over One
Tim Roodenrys
Toby’s Estate
Tony Ferguson
UBank
University of Sydney
UnLtd.
Westmead Fertility Clinic

 
 
Contact

Get in touch

 
 
 
MAUD
 

Maud notes

 

We’re Hiring

2 July, 2019
We're looking for a Senior Account Manager to join our Melbourne studio.

Making Art Public

7 June, 2019
50 years in the public eye. We’re honoured to support John Kaldor and the team at Kaldor Public Art Projects in celebrating their 50th Anniversary.

Project 34: Asad Raza, Absorption

17 May, 2019
Congratulations to Asad Raza and Kaldor Public Art Projects, on the launch of Absorption. We’re very proud to be part of the team.

7am Podcast

1 June, 2019
Are you listening? Maud worked with Schwartz Media on the successful launch of their daily news podcast, 7am.

We’re Hiring

1 March, 2019
We’re looking for an Office Manager / EA to cover a 12-month maternity contract to join our Sydney studio.

Australian Cannes Young Lions

1 April, 2019
David Park is judging the Cannes Young Lions competition, which will send finalists to compete at Cannes Lions Festival Week in June.
Gallery
1 of 19
Putting help at the heart of an Australian icon.

Since its inception in 1925, NRMA was set up to help Australians. From their origins as a roadside assistance company, to their current role as one of Australia’s largest insurers, at the core of NRMA is a brand that exists to help people in times of need.

Various permutations of the brand identity had eroded its simplicity and increased confusion along the customer journey. Our job was to create a more coherent brand experience that aided decision making and made product and service choices clearer for the customer. In the process we created a more distinctive brand that operates more consistently in every place it exists, from small scale digital executions through to large format outdoor.

The end result is an experience with your insurance company that’s clear, simple and makes it easier to to achieve the piece of mind that comes from knowing you’re covered.

 
"Help is who we are" campaign by The Monkeys and MAUD
"Help is who we are" campaign by The Monkeys and MAUD
 
 
 
 
 
Form-ware
 
 
 
 
 

MAUD

 and NRMA Insurance
Putting help at the heart of an Australian icon.

Since its inception in 1925, NRMA was set up to help Australians. From their origins as a roadside assistance company, to their current role as one of Australia’s largest insurers, at the core of NRMA is a brand that exists to help people in times of need.

Logo optimisation
Graphic language
Iconography
 

We built an identity system that could deliver a more helpful brand – from billboards to brochures.

Read full case study
"Help is who we are" campaign by The Monkeys and MAUD
"Help is who we are" campaign by The Monkeys and MAUD
 
 
 
 
 
Form-ware