Projects
 
 
 
About
We are a team of designers, developers, writers, producers and strategists based in Sydney and Melbourne. We’re entrusted with some of Australia’s most iconic brands including David Jones, Australia Post, Telstra, Sydney Dance Company, NIDA and Kaldor Public Art Projects.

As part of Accenture Interactive we design in detail and deliver at scale.
 

What we do

We work with people and businesses to help them in the evolution, reinvention or creation of their brand. We apply strategic thought to deliver effective design solutions across sectors at every scale.

How we do it

An enduring brand has the ability to stand the test of time whilst remaining flexible to changing consumer behaviours and market dynamics. When designed well, it forms a system of reusable elements, guided by clear rules and frameworks, coherently organised to enable the organisation to move faster and achieve a shared vision or purpose.

Selected clients

ABC
Australia Post
Bates Smart
Bill Byron Wines
Boabel
BPAY
Bruce Duyshart
Carlton & United Breweries
Coca-Cola
David Jones
Diageo
Droga5 New York
Edgeboard
Finch
Foxtel
Gang of Four
Google Zoo
Henry Wilson
Holden
InForm
IPOH
Jurlique
Matter
Kaldor Public Art Projects
Lendlease
Meanwhile

Mike and Michael
Monash University
NIDA
Nomad
NRMA Insurance
Project 49
Ringle 39
Schwartz
Sean Izzard
Single Origin
Solotel
Spa Q
State Library of NSW
Suncorp
Sydney Dance Company
The Choice Foundation
The Pool Collective
Three Over One
Tim Roodenrys
Toby’s Estate
Tony Ferguson
UBank
University of Sydney
UnLtd.
Westmead Fertility Clinic

 
 
Contact

Get in touch

 
 
 
MAUD
 

Maud notes

 

Sydney Dance Company

23 September, 2019
To coincide with the 50th year of Sydney Dance Company, Maud has led the redesign of their online presence.

We’re Hiring

2 July, 2019
We're looking for a Senior Account Manager to join our Melbourne studio.

Making Art Public

7 June, 2019
50 years in the public eye. We’re honoured to support John Kaldor and the team at Kaldor Public Art Projects in celebrating their 50th Anniversary.

7am Podcast

1 June, 2019
Are you listening? Maud worked with Schwartz Media on the successful launch of their daily news podcast, 7am.

Project 34: Asad Raza, Absorption

17 May, 2019
Congratulations to Asad Raza and Kaldor Public Art Projects, on the launch of Absorption. We’re very proud to be part of the team.

We’re Hiring

1 March, 2019
We’re looking for an Office Manager / EA to cover a 12-month maternity contract to join our Sydney studio.
Gallery
1 of 17
Creating a modern identity for an Indian heritage furniture brand.

Championing its Indian heritage, Sār Studio is a product and design studio based out of Pune, India. Maud’s relationship with Sār was born out of a process of cross cultural collaboration at Fabrica: the design and research center of Benetton in Italy.

Sār crafts contemporary product and furniture design for an Indian market, inviting international graphic and product designers to collaborate with their studio for a global perspective and interpretation of India. To this effect Maud designed the brand identity, printed matter and ecommerce site as an investigation into the juxtaposition between the east and west: heritage meets utility.

The translation of Sār (Soul in Hindi) became the starting point for the identity, with the logo paying homage to the Indian Bindu whilst steering clear of clichés. The typography combines the utility of a sans serif with the charm and decoration of a monospaced serif, time-stamping Pune’s postcode and date in a playful nod back to origins and inspirations of India.

“MAUD's work is beautiful, traversing between identifying the right design values to technical finesse. We enjoyed every aspect; research, ideation and execution. ”
Nikita Bhate, Founder and Creative Director, Sār Studio
Photography: Shek Po Kwan
 
 
 
 
 
 
 
 
 
 
 

MAUD

 and Sār Studio
Creating a modern identity for an Indian heritage furniture brand.

Championing its Indian heritage, Sār Studio is a product and design studio based out of Pune, India. Maud’s relationship with Sār was born out of a process of cross cultural collaboration at Fabrica: the design and research center of Benetton in Italy.

 
 
Photography: Shek Po Kwan
 
 
 
 
 

The ecommerce site and ordering process allows customers to edit the furniture’s shape, material and colour whilst producing a visualisation of the order

Read full case study
 
 
 
 

Maud co-ordinated and art directed a photoshoot in India consisting of furniture contextual shots and Indian textures to craft a sense of place and pride

Read full case study
 
 
 
 
“MAUD's work is beautiful, traversing between identifying the right design values to technical finesse. We enjoyed every aspect; research, ideation and execution. ”
Nikita Bhate, Founder and Creative Director, Sār Studio